Turn Any Lipstick Into A High-Shine, Moisturizing Lip Treatment!

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By Jess Arnaudin From orange to red, pink and brown, bold lips make an indelible mark. Matte always has a strong showing, but it’s the gleaming glosses that get us melting, particularly when topping sublimely soft, healthy lips! 3 Ways To “Dew” It: Instant Gratification: Common culprits of lip dryness are fragrance, parabens, preservatives, and other allergens. A Lip Gloss that’s hypoallergenic (free of allergens) […]

Hypoallergenic or Natural?

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Marcie Mom from EczemaBlues.com interviews Laura, CEO of VMV Hypoallergenics, to find out more about product claims and why they’re important when choosing your skin care…particularly if you or your child have eczema. NATURAL = HYPOALLERGENIC? Q: I don’t use products labelled ‘natural’ for my baby because my husband who has eczema finds that natural products sting his skin. I understand that natural ingredients […]

The Best Virgin Coconut Oil Should Smell Like…Nothing?

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For many people, part of the allure of coconut oil is its characteristic odor, reminiscent of a tropical paradise and festive, delicious food. But as a general rule, the stronger the scent of a coconut oil, the less pure it is. This is not necessarily a bad thing: coconut oil is so good for you that even impure […]

Makeup Hack: Anti-Aging “Tan” with Virgin Coconut Oil!

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This Gorgeous Anti-Aging Tan Is Made In The Shade! There is just no upside to tanning. It leads to skin cancer (deadly) or leathery, wrinkly photo-aging (mummification). This virgin coconut oil-rich bronzing technique lets you channel Raquel Welch circa “One Million Years B.C.” … without looking one million years old. What you need: Tarte-à-Tan Antioxidant Bronzing “Coco” Powder […]

Why Is Coconut Oil So Great at Removing Makeup?

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We already know that virgin coconut oil — specifically pure, organic (not RBD, or Refined, Bleached, Deodorized) VCO — is a godsend for very sensitive or reacting skin. But why is it so good at removing makeup? First, Less Removes More: You need less of it to remove a lot of makeup…even heavy performance makeup intended to […]

The VMV Family Story

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Our “skinception” 🙂 My mother started VMV HYPOALLERGENICS®. Being of the grand old guard of hard-core dermatological researchers and serious clinicians, it was unethical for her to promote any products. She therefore refused to put her name on the products (she allowed no more than “VMV,” her initials) and has never fronted for the brand […]

Gentle (Beneficial!) Shaving: The Skin-Saving Shave

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Skin-Saving Shaving VMV’s literal dad (husband to our founding dermatopathologist, my mother) loved to shave. It was his time for quiet contemplation and self tending. Yet it took a while for shaving to catch on at VMV because my side of the family, being Filipino and without a rich depilatory tradition, didn’t see the big deal…until my […]

Man Makeup

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Grooming is in. I like the term grooming because I think that men are more likely to be open to “grooming” than to makeup. Makeup can seem like it’s for women only, and that it would be awkward to wear. I see this a lot on shoots with men who try to avoid “the makeup chair.” Grooming, on the other hand, is basic care. […]

How To Shave Right

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STEP 1: CLEANSE WHY: Because you’re not gross. You clean the rest of you daily and it’s your face that gets the most dirt and pollution. Cleansing begins shaving’s softening and warming process, too. Try a scrub like 1635 Pre-Shave Scrub to dislodge dirt, dead skin and ingrown hairs that can clog up a razor. […]

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